BlueVoyant is a cybersecurity firm founded and operated by industry experts, headquartered in the US. To underscore their robust and uncompromising approach to cyber threat, an identity was crafted around the core message: Rock-solid cyber defense. This approach enables BlueVoyant to articulate its fundamental principles while setting itself apart from competitors.

The distinctive design system is built from the ground up, with the wordmark serving as the foundational cornerstone upon which all other design elements are structured. This system comprises a wide range of elements, including the brand symbol, product symbols, icon library, custom CG imagery, and its application at the brand level, effectively showcasing the identity's adaptability and versatility. The work involved the development of a comprehensive set of brand guidelines, meticulously detailing the visual identity system.

Territory Studio Concept & Brand Identity, 2022
BlueVoyant, Rock-Solid Cyber Defense — Brand Identity