This case study presents a diverse portfolio of place branding and property identity projects, representing years of experience working in the sector. It features both proposed design concepts and successfully executed campaigns and identities, highlighting collaborations with an array of design studios and brand agencies.

Above and below, a concept for Essex Cross, an expansive mixed-use development nestled in the heart of New York City's Lower East Side, at the vibrant junction of Delancey Street and Essex Street.

Don’t Panic Partners Concept, Brandmark and Identity, 2017
Cineast, Hong Kong — Link REIT
Cineast is the redevelopment of Cathay Theatre in Hong Kong's lively Wanchai district, seamlessly blending Eastern cinematic heritage with luxurious residences to offer a contemporary and unique living experience.

This Is Real Art Concept, Brandmark and Identity, 2011
27 Mortimer Street, Noho — Great Portland Estates
27 Mortimer Street is located in the vibrant and culturally rich neighbourhood of Noho, London. The development has been meticulously curated with a diverse array of materials that elegantly pay homage to the building's rich heritage.

Bandstand Concept, Brandmark and Identity, 2014
Westferry Circus, Canary Wharf — Canary Wharf Group
Westferry Circus in Canary Wharf, London, is a contemporary riverside workspace development framed by verdant circular gardens.

Cre8te London Concept, Brandmark and Identity, 2017
Smithson Place, St James's — The Crown Estate
Smithson Place in St. James, London, located near Mayfair, is crafted from distinctive Portland stone. This mixed-use development pays homage to the iconic Grade II plaza originally designed by architects Alison and Peter Smithson, whose legacy is honoured in the renaming of the space.

Cre8te London Concept, Brandmark and Identity, 2017
The Fisheries, London Fields — Fisheries London
Brochure design for The Fisheries: a thriving live-work community that serves as a creative hub in the heart of London Fields, catering to the entrepreneurial and creative industries

Studio Blackburn Brochure design, 2016
Great Eastern Street, Shoreditch — Aitch Group
73 Great Eastern Street is a studio conversion in Shoreditch, London. The visual concept elegantly incorporates the architectural motif of a bespoke floating staircase.

Don’t Panic Partners Concept, Brandmark and Identity, 2017
One Hyde Park, Knightsbridge — Candy & Candy
One Hyde Park, designed by Rogers Stirk Harbour + Partners, consists of four distinct pavilions offering luxury apartments serviced by the Mandarin Oriental in the heart of Knightsbridge, London.

North Design Concept, Brandmark and Identity, 2008
The Pioneer Club, London — Unity Land
The Pioneer, a private members' club and co-working space in Cavendish Square, London, established on the historic site of a progressive women's club founded in London in 1892.

Studio Small Concept, Brandmark and Identity, 2021
One New Change, St Paul's — Land Securities
Campaign for One New Change in St. Paul's, London, designed to inspire visitors to discover and shop in a fresh district of the city.

Bandstand Concept and art direction, 2014
North West Cambridge Development, Cambridge — University of Cambridge
The North West Cambridge Development, which merges research facilities and residences, is symbolised by a tangram puzzle that mirrors the university's coat of arms.

Bostock+Pollitt Concept, Brandmark and Identity, 2014
The Johnson Building, Hatton Garden — Derwent London
The Johnson Building, designed by Allford Hall Monaghan Morris, represents the sensitive revitalisation of a 1930s structure situated in Hatton Garden, London. The development encompasses office space, residential apartments, and jewellery workshops.

Cartlidge Levene Concept, Brandmark and Identity, 2005
Blossom Street, Norton Folgate — British Land
Experiential commercial sales suite for Norton Folgate in Spitalfields, London. The development was coordinated by AHMM in collaboration with three additional practices: Stanton Williams, DSDHA, and Morris & Company. Blending old and new, this project revitalises century-old warehouses, injecting fresh commercial life into the historic conservation area.

Don’t Panic Partners Concept, Identity & Art Direction, 2017
Nine Elms On The Southbank, London — Wandsworth & Lambeth Council
Nine Elms, a massive and ever-evolving redevelopment project on London's South Bank around the site of Battersea Power Station, is symbolised by the kaleidoscope concept, representing its dynamic and continuous state of change, growth, and progress.

Saffron Brand Consultants Naming, Concept & Brand Identity, 2011
Niromi Resort, Montenegro — Pafilia Group
Niromi is an exclusive resort on the Bay of Kotor in Montenegro, designed around the central attraction of a breathtaking infinity pool nestled against the seafront.

Make Lab Naming, Concept & Brand Identity, 2022
Essex Cross, New York — Taconic Partners